experience
Sr. Product Marketing Manager, Digital Banking
NCR Corporation, Atlanta, GA | January 2019 – Present
• Positioned NCR as the best-in-market digital banking partner by creating and designing thought leadership assets, client success stories, product sheets, videos, infographics, eBooks, executive presentations, etc.
• Developed, designed, and delivered competitive sales campaigns, digital marketing assets, and conversion sales tools to build pipeline and empower conversion sales to have impactful client conversations
• Launched and designed — from concept to completion — the quarterly publication of NCR Accelerate magazine
• Differentiated NCR from its competition by creating the NCR Digital Banking Marketplace website and resources center
Sr. Product Marketing Manager, Graphic Design Emphasis
FIS Mobile, San Francisco, CA | July 2017 – January 2019
• Created consistent messaging and design for sales and marketing touch points, including print, digital and web collateral, executive presentations and advertising
• Worked cross-functionally with Product Management and UI/UX teams to produce customer-facing, high impact designs
• Managed and partnered with external agencies to launch strategic marketing campaigns
• Responsible for end-to-end design, content creation and distribution for in-house and external events
• Defined and implemented co-branding guidelines for product launches with customers and partners
Product Marketing Manager, Graphic Design Emphasis
FIS Mobile, San Francisco, CA | July 2015 – July 2017
• Built awareness of the FIS brand and product benefits through consistent messaging and collateral
• Managed FIS Mobile’s adoption marketing support program and educational materials
• Launched an external library of marketing campaigns to help customers drive product adoption, optimize marketing efforts and increase product engagement
• Created product education and positioning assets for internal and external audiences, including best practice guides, pitch decks and sales training assets
Product Marketing Coordinator, Graphics
FIS Mobile, San Francisco, CA | July 2014 – July 2015
• Managed, created and designed strategic content for digital and print media, including: eBooks, product sheets, email marketing, infographics, social media, web and in-app designs
• Support numerous B2B and B2C marketing initiatives by developing innovative infographics, website graphics, signage, social media graphics and logos
Marketing Coordinator, Graphics
Cassidy Turley, San Rafael, CA | September 2013 – July 2014
Graphic Designer
Hurd & Associates, Walnut Creek, CA | May 2013 – September 2013
Graphic Designer
Mostre Design, Inc. Intelligent Exhibit Solutions, Carlsbad, CA | July 2010 – November 2012
FREELANCE GRAPHIC DESIGN and client work
Graphic Designer
Swiftly, San Francisco, CA | November 2017 – Present
• Created and conceptualized entire Swiftly brand, including comprehensive brand guidelines, logo and visual language
• Developed sales enablement assets, including co-branding guidelines, event graphics, presentations and product sheets
• Managed the redesign of Swiftly’s website introducing product pages and a clear taxonomy
Graphic Designer
Peninsula Beauty, San Mateo, CA | August 2013 – January 2017
• Optimized the brand identity for a chain of beauty supply boutiques. Designed digital, print and social media graphics
education
San Diego State University
Bachelor of Arts in Applied Arts and Sciences | August 2007 – May 2011